Last week we were invited by the dynamic PR department of Fiat Chrysler Automobiles Belgium to the IKKS flagship store in Antwerp.
For a good reason: a limited and exclusive edition of the iconic 500L "by IKKS" is launched, a cocktail of Italian automotive "savoir faire" with rock chic "à la parisienne" the French fashion make is known for.
Hans Knol ten Bensel
Indeed, the new collections of IKKS embody, as they have done for 25 years now, an authentic style with character and personality, in a total concept embracing clothes and their accessories for women, men and junior.
Indeed, the trend for the new collections for autumn and winter 2015 consists of an outspoken, urban, of not outright Parisian, casual chic style. This includes, see photo above, also suede with this casual "rock chic" style and detailing.
IKKS as adopted since the last few years a black and white colour palette, emphasising the premium character and status of the brand.
The 500L by IKKS is a creative and versatile rock car, a functional monospace which fits totally in the style of the IKKS woman.
This version is based on the 500 L Pop Star equipment line, and is available in three colours, white, black or grey, which are also the typical colours of the IKKS fashion collections, as we pointed out. In the cabin, we find a subtle mixture of cloth and artificial leather, and on the side "b" pillars of the 500 L we find a Python snake pattern, a print which is extensively used in the new IKKS collection.
This 500 L by IKKS also carries on the glove box the iconic trademark of IKKS: the famous safety pin, which one finds also on all the bags and leather accessories and producs made by IKKS this season. On the photo above, you see the Python pattern used on the accessories in the present collection.
Last but not least, every car comes with an exclusive, IKKS bag in black leather, "The Waiter", which is produced in a limited edition of merely 200 bags, as shown here above and below...
The 500 L by IKKS comes with electric windows and parking sensors in the rear, 16 inch wheel rims in black or white, and one can choose between four engine versions, starting with the 95 HP 1,4 MPI petrol engine and the 1,4 MultiAir petrol unit which delivers 125 HP.
IKKS also offers a fragrance for men, called fittingly "Burning for You"...
Two diesel engines are also offered, the 1,3 litre Multijet II delivering 85 HP and the 1,6 Multijet II which is good for 105 HP.
And IKKS has of course a special key hanger for the happy owner of the 500L by IKKS...
The car is available in the Belgian and Luxembourg showrooms at the moment of writing.
Hans Knol ten Bensel