We continue our series of reports here, of a very interesting Salon in the capital of Europe…
Hans Knol ten Bensel
On the BMW stand, we stood eye to eye with the new 7 series, (on the picture above, the frugal 740e) and had also an eye for the charming and iconic Mini Clubman.
On the press conference, Jean-Philippe Parain, President & CEO - BMW Group Belux commented on the excellent sales results of BMW last year.
BMW Group Press Conference at the Brussels Motor Show 2016, with Jean-Philippe Parain presenting the BMW Group update
On the global scale, the BMW Group chalked up an increase of 6.1 %, with not less than 2,2 million BMW, Mini’s and Rolls Royce’s sold. BMW itself progressed by 5.3 % with 1.9 million cars finding an owner. Mini has sold 338.000 units, Rolls Royce 3.785 cars.
Ewoud Van der Heyden introducing the European premiere MINI Convertible
On the Salon, the MINI Cabrio was having its European premiere, and is immediately available in Cooper D, three cylinders, in Cooper petrol version, also with 3 cylinders, and as the Cooper S, with 4 cylinders and 192 HP.
BMW is investing heavily in "green" technology, and this was also well documented on the stand, where all the plug-in hybrid model were evidently on display.
Last October, BMW launched the BMW X5 40e xDrive, (see photo here above) and 3 new models are completing the picture. The BMW 225xe Active Tourer and the BMW 330e. Last but not least, there is the very frugal BMW 740 e. Needless to say that we will soon take a closer look at these BMW’s, and will report you how they feel behind the wheel.
High-tech mobility in style: the instrument cluster of the 7 series shows it all...
For now we conclude that the Efficient Dynamics Programme of BMW is in full swing, with not less than 86 models emitting less than 120 g/CO2/km.
BMW proves with the 8i that sportiness and green mobility go hand in hand...
Ford presented also quite a few novelties on the show this year. For the sporting hearts there is the Belgian premiere of the Ford Focus RS. As we know, this sporting hatch really means business: a 350 HP 2,3 litre turbo and a "launch control" electronic traction management system to keep all these horses on the tarmac. Exhilarating performance, with a 0 to 100 sprint in 4,7 seconds. In Belgium, there is a solid crowd of Ford loving sporting aficionados, and orders for this Focus are flowing in...
For the ever more popular SUV market, Ford has the Edge as a Belgian premiere, with 180 to 210 hp diesel engines and CO2 emissions below 150 g/km. The most popular pick up in Europe is apparently the Ranger, and the new model also celebrates its Belgian "first".
Look further to our next reports on the Brussels Salon!
Hans Knol ten Bensel